At IAMS we are here to champion the joy of your dog's healthy vitality. The joy of healthy vitality is not simply visible health or your dog's happiness; it is a powerful combination of the two together. That's why we want to help dogs live healthy, active and happy lives through expert nutrition they truly enjoy. In fact, 95%* of dog owners would recommend IAMS for Vitality.
All our products have/are:
- Up to 85% animal protein**
- No fillers, artificial colours, flavours or GMOs
- Wheat free+
- Available in tasty recipes with meaty flavours
- Prepared with premium ingredients such as fresh chicken, and other high quality animal protein
- Recipes to fit their lifestage and specific needs
Find out more at iams.co.uk/forvitality
**Out of total protein
+ Produced in a factory that handles wheat
*Based on the opinion of 1293 dog owners, who took part in an IAMS campaign survey in November 18, among which 95% were non IAMS users before the campaign.
Offer terms and conditions
*Offer ‘50% OFF’: 50% cashback on 1 product’s purchase price. Valid for the purchase of 1 product only.
Offer valid from 16/12/2019 to 27/01/2020, at Asda stores ONLY (including online), and subject to availability.
You can request your cashback until 30/01/2020 at 23:59.
Eligible product and Recommended Retail Price (RRP) are as follows:
- IAMS for Vitality Dry Dog Food with Fresh Chicken - Adult 800g (£3.49)
The RRP is for information only and is subject to variation across retailers. The maximum refund is calculated by the RRP plus 20% per product.
See all the brand's offers
A good healthy dogfood, gobbled up every time.
My 3 dogs seem seem to enjoy it
My staffy cross dog cleo absolutely ate up every last little bikkies outta her bowl wen i got bk from sainsbury's n topped up her bowl with them..was quite surprised tbh as she usually takes her time but not tonite she gobbled them up rite ther n then bfor i put rest of shopping away ...so will defo b getting them agen as anything my dog likes)loves she gets lol ... thank u shopmium x
My dog is very fussy but he is enjoying iam’s for vitalty dog food
Our dogs love this food. nice small bites
Very good food and perfect for my dog
My dog seemed to enjoy it ! personally didn’t try it to give a review 😂
Our lil jack russell polished off his iams meal which is a huge thumbs up from us
My dog seend happy with this product
My two jack russell's seem to really enjoy this product, would definitely purchase it again.