At IAMS we are here to champion the joy of your dog's healthy vitality. The joy of healthy vitality is not simply visible health or your dog's happiness; it is a powerful combination of the two together. That's why we want to help dogs live healthy, active and happy lives through expert nutrition they truly enjoy. In fact, 95%* of dog owners would recommend IAMS for Vitality.
All our products have/are:
- Up to 85% animal protein**
- No fillers, artificial colours, flavours or GMOs
- Wheat free+
- Available in tasty recipes with meaty flavours
- Prepared with premium ingredients such as fresh chicken, and other high quality animal protein
- Recipes to fit their lifestage and specific needs
Find out more at iams.co.uk/forvitality
**Out of total protein
+ Produced in a factory that handles wheat
*Based on the opinion of 1293 dog owners, who took part in an IAMS campaign survey in November 18, among which 95% were non IAMS users before the campaign.
Offer terms and conditions
*Offer ‘30% OFF’: 30% cashback on 1 product’s purchase price. Valid for the purchase of 1 product only.
Offer valid from 17/10/2019 to 18/02/2020, at Asda stores ONLY (including online), and subject to availability.
You can request your cashback until 21/02/2020 at 23:59.
Eligible product and Recommended Retail Price (RRP) are as follows:
- IAMS for Vitality Dry Dog Food with Fresh Chicken - Adult 800g (£3.49)
The RRP is for information only and is subject to variation across retailers. The maximum refund is calculated by the RRP plus 20% per product.
See all the brand's offers
I just got it and gave it to my dog and he likes it
They loved it. nice small bites for them
Great offer on something that i already purchase.
Fussy dog enjoyed but wish it was in more recyclable packaging
Good price and good quality. my dog loves it
My dog loves iams dog food, my dog is really fussy with his food but lives iams.
My dog enjoyed this and will buy again she is old and foods upset her stomach
A nice size for smaller dogs, never have any problems with this brand.
Iams is great quality dog food
My dog loved this and she is normally picky with her food